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Growth Marketing Associate

Growth & MarketingRemoteFull-time₦150,000 – ₦200,000/month
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About Refactrd

Refactrd is an AI Transformation Studio helping organisations improve how they work, operate more efficiently, and build the capacity to grow.

We help businesses identify operational challenges, redesign workflows, implement practical technology solutions, and adopt AI in ways that support meaningful business outcomes. Our work spans Digital Operations Assessment, Workflow Transformation & Implementation, and Digital Transformation Partnership.

We believe successful transformation starts with understanding the business problem, not simply choosing a technology. Our approach combines operational thinking, practical implementation, and the capabilities organisations need to sustain change.

Role Overview

We are looking for a Growth Marketing Associate to help us build awareness, establish credibility, grow our audience, and generate qualified leads.

You will help translate Refactrd's expertise into marketing activities that reach the right people and create relevant business conversations.

This role involves content marketing, social media, paid advertising, audience research, SEO, email marketing, and marketing analytics. You will also use AI tools to improve the speed and quality of your work.

You will work with leadership to execute the marketing strategy, test new ideas, measure results, and improve how we attract potential clients. We are looking for someone who can combine creativity with commercial thinking — someone who understands what makes a business audience pay attention, what builds trust, and what encourages the right prospect to take the next step.

You will report directly to the CEO / CTO.

What You'll Be Responsible For

Execute Refactrd's content strategy across LinkedIn, Instagram, X, email, and the website
Create and repurpose content that communicates Refactrd's value, addresses business challenges, and demonstrates our expertise
Maintain consistent brand messaging and collaborate with the design team on marketing creatives
Manage Refactrd's social media presence and grow relevant audiences
Engage with potential clients and industry communities, and monitor content performance
Plan and manage Meta Ads campaigns to reach relevant audiences and generate qualified leads
Support lead capture, email marketing, and follow-up processes
Track campaign performance and recommend improvements based on results
Use AI tools to improve research, content creation, campaign planning, and marketing analysis
Identify opportunities to automate repetitive tasks and improve marketing workflows
Track key marketing metrics, prepare performance reports, and use insights to improve results
Maintain content calendars, campaign records, and lead tracking processes

What We're Looking For

Required

3–4 years of experience in digital marketing, growth marketing, content marketing, or a related role
Practical understanding of brand positioning, audience research, and marketing strategy
Experience managing social media channels for a business, brand, or organisation
Strong writing, editing, and communication skills
Understanding of paid social advertising, particularly Meta Ads
Ability to research and identify relevant audiences
Experience using AI tools to improve marketing workflows
Familiarity with marketing analytics, CRM systems, or lead management tools
Ability to organise work, manage deadlines, and maintain consistent execution
A willingness to learn, experiment, and improve based on results
Able to demonstrate skills through previous work, campaign examples, a portfolio, or practical results

Preferred

Experience marketing B2B services, technology, consulting, SaaS, or AI-related solutions
Familiarity with SEO, email marketing, and website analytics
Experience with marketing automation tools
Experience developing content for business decision-makers
Familiarity with AI-generated video tools
Experience building repeatable marketing systems from the ground up
Commercially minded — understands how marketing contributes to business opportunities and revenue
Creative and resourceful — finds practical ways to communicate ideas and reach the right people
Self-directed and proactive — takes ownership of agreed responsibilities without waiting for constant instructions
Curious about business operations, technology, and how organisations improve
Analytical — uses evidence and feedback to improve decisions
Adaptable and comfortable experimenting, learning new tools, and refining approaches

Remuneration

Monthly Salary: ₦150,000 – ₦200,000
Full-time, Remote
Reports directly to the CEO / CTO

How We'll Measure Your Success

Growth in qualified leads generated through campaigns
Audience growth and engagement across social channels
Campaign performance against targets (Meta Ads, email)
Consistency and quality of content output
Effective use of AI tools to improve the speed and quality of marketing work
Reliability of marketing systems — content calendars, campaign records, and lead tracking

What You'll Gain

Help build the marketing function of a growing AI Transformation Studio
Work at the intersection of business operations, technology, AI, and growth
Opportunity to develop your marketing skills and experiment with new approaches
Contribute directly to how Refactrd communicates its value and reaches prospective clients
Build systems that deliver results over time, not just one-off campaigns

We are looking for someone who wants to do meaningful marketing work, understand the audience they serve, and build systems that deliver results over time.

Interview Process

Our hiring process is simple and focused on real work.

1

Application Screening

Our recruitment team reviews your application, experience, marketing portfolio, campaign examples, and familiarity with AI tools, to shortlist candidates who meet the essential requirements.

2

Technical & Execution Interview (CTO)

We assess marketing fundamentals, audience targeting, content execution, AI proficiency, campaign analytics, and your ability to market a technical business. Suggested duration: 30–45 minutes.

3

Practical Take-Home Assessment

Shortlisted candidates receive a realistic marketing brief based on one of Refactrd's services. We evaluate your approach, messaging, prioritisation, and measurement plan. Suggested time limit: 60–90 minutes.

4

Business & Culture Interview (CEO)

We evaluate commercial thinking, communication, initiative, ownership, alignment with Refactrd's direction, and how you approach growth with limited resources. Suggested duration: 30–45 minutes.

5

Final Decision & Offer

We compare interview feedback and assessment results, confirm compensation and availability, and make the hiring decision.

Ready to Apply?

Join us in building reliable software solutions and grow your career with real responsibility and impact.

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